Our Team

Lee Hwei Min’s

I graduated from NUS with a Mathematics degree in 1999 with a recession looming. As a fresh graduate, even with the uncertainties of the economy, I know what I wanted. I wanted a career in the exciting media and advertising world. Within a few months, a career in media was what I got and I ended up spending 11 amazing years in that universe. Those 11 years trained and shaped me into a highly adaptable, persistently optimistic go-getter.

Who do I serve?

When I had my second child, I knew I needed to balance my life as a career woman and my role as a mother.

After an awesome journey in the corporate world, it is a privilege to be able to marry my corporate experience and risk management expertise to help companies protect their business assets, ensure that business succession plans are in the pipeline and take care of the people who grow their business.

Also, being in the sandwich generation myself, my desire is to help families with young children and aged parents acquire the ability to not only support their dependents but also enjoy a future that they befittingly deserve.

That was the start of this wonderful, fulfilling career in helping people and companies plan and shape their financial portfolio and risk management efforts.


“As with these things, our initial meeting with Hwei Min was exploratory, to understand broadly, insurance options for my family and I. Thereafter, over the course of some months, we were able to restructure our insurance needs and plans.

The stand out here has been her sage advice, coupled with her deliberate patience. While we have taken our time to decide and move forward, Hwei Min has never made it feel like a ‘sale’. It was always about our needs for an appropriate balance between insurance and savings, looking out into the future. So, thank you Hwei Min.

Prena Mehrotra

MD, Media Group Dentsu Aegis Network AP

“Most of us would know one or more financial consultants. Even if you don’t, it is common to be approached by one in a mall.

When I first knew Hwei Min 5 years ago, I was apprehensive because she is an insurance agent. After getting to know her, she is not like any of the insurance agents that I’ve met! She never pushes any insurance products to me nor tries to sell me any policies. She is enthusiastic and sincere in the way she treats others.
We have become good friends now. In fact, she is like a big sister who never fails to give good advice and help whenever I need.

She is my go-to person for any insurance matters; from my personal financial portfolio, to my company’s insurance needs. Her knowledge, analytic skills and patience are keys to why I rely on her fully in this area.”

Vent Lee

Director, Shane God & Associates

“Hwei Min truly knows how to help you take care of your employees who take care of your business. Even when you feel there’s no way, Hwei Min’s positive attitude finds a way. No company is too small for her to help. The best part about getting her to help you is that she is a good listener and acts promptly. It is no wonder she was awarded top consultant for employee benefits.”
Lim Fung Peen,

Director of Yuen Law LLC, Head of Private Wealth Practice

“We have no doubt about Hwei Min’s work capability. She is meticulous and never fails to understand the company’s needs and always gives her best recommendations. She is willing to listen to comments and feedback. We enjoy working with her.”
Chelsea Koh

OMG Intellectual Properties Pte Ltd

Made to Thrive

Copyright © 2020 Life First Advisory - All Rights Reserved.